Digital Marketing Consultant Servicing Melbourne & Victoria

Digital Marketing Consultant Melbourne

Melbourne's business culture rewards substance over style. Clients here ask hard questions, expect transparent reporting, and have usually been through at least one agency relationship that didn't deliver. If that sounds familiar, you'll understand why we lead with data.

Hedgehog Marketing works with Melbourne businesses on Google Ads, Meta Ads, SEO, and email marketing - and our approach is the same regardless of your category: diagnose before prescribe. We don't walk into an account with a template. We look at what's actually happening in your data before recommending anything.

Melbourne has a particularly active professional services and B2B market. We've worked with businesses in legal, consulting, trades, automotive, health, and retail - and the challenges are usually the same: traffic that doesn't convert, ad spend that's hard to justify, and reporting that doesn't tell you anything useful.

We fix that. Our reporting connects ad spend to leads to revenue - and we have that conversation with you monthly, not quarterly.

Book a free 30-min call See training
Over 1,000
Teams trained
10 years
In business
$Millions
In ad spend overseen
★★★★★
Rated on Google
The problem

Why most Melbourne businesses are stuck paying agencies forever.

Melbourne is one of Australia's most competitive markets for digital marketing. But most local businesses are locked into the same cycle - paying an agency monthly, never really understanding what they're getting, and unable to bring it in-house because nobody on the team knows how.

What We Do

Four ways we help Melbourne businesses own their marketing

Whether you're starting from scratch, scaling an existing channel, or bringing marketing in-house, we've got a path for you. All delivered remotely or in person across Victoria.

Strategy$2,000 + GST

Marketing Strategy

An independent channel strategy and roadmap. Which channels to focus on, in what order, and why - with no strings attached.

See Strategy
Training$4,950 + GST / channel

1-1 Channel Training

Learn Google Ads, Meta Ads, SEO, Email, LinkedIn Ads or Content Marketing inside your own accounts - led by a senior Australian marketer.

See Training
Consulting$3,000 + GST / month

Consulting

Fractional CMO for Melbourne businesses - senior marketing leadership embedded in your business without the full-time hire. No lock-in.

See Consulting
AI EngineeringFrom $10,000

AI Marketing Engineering

Custom AI marketing agents installed inside your company - based on the 24-agent stack we built to run Hedgehog's own marketing.

See AI Engineering
Channels We Train
Google Ads Meta Ads SEO Email Marketing LinkedIn Ads Content Marketing
What makes us different

Three ways to do marketing. Only one builds capability.

Here's how we stack up against the two most common alternatives.

ApproachTraditional AgencyHedgehogDIY / Self-Taught
ModelDone for youDone with youDone alone
CostExpensive retainersOne-off investmentFree (but costs time)
StrategyCookie cutterBespoke strategyAll theory, no plan
ImplementationHidden motivesCustomised to your businessBad habits
FlexibilityRigid contractsLearn in your own accountsBoring and isolating
SupportOnly while you payHolistic, ongoing optionNo support at all
Hilda - Hedgehog AI Assistant
Your Melbourne marketing co-pilot.

I'm Hilda - Hedgehog's AI assistant. I help Melbourne businesses get quick answers on their marketing without waiting for a meeting.

  • ✓Answers questions about Google Ads, Meta, SEO, email and content marketing
  • ✓Helps troubleshoot campaign issues and suggests next steps
  • ✓Available 24/7 - no booking required
  • ✓Built by Hedgehog, trained on real marketing experience
Who we work with

Who we work with in Melbourne.

What our clients say

Trusted by businesses across Australia.

"Hedgehog's coaching and support has been vital in GluteGuard's growth. They are a critical part of our business."
Cass GreenProduct Manager, GluteGuard
"Hedgehog is methodical and has a brilliant understanding about what organisations really need and want."
Scott O'HalloranGM, The Timber Yard
"From the very beginning, Hedgehog have been a pleasure to work with. Incredibly organised and clear in their communication."
Rachel GrahamCEO, Accelerate Automotive
FAQ

Common questions from Melbourne businesses.

Do we need to meet in person in Melbourne?

No. All of our training, strategy and consulting is delivered remotely via video call and screen share. We work inside your actual accounts in real time. That said, we're Melbourne-based and happy to meet in person if that's your preference.

How is Hedgehog different from a Melbourne digital agency?

Agencies do the work for you and charge monthly. We teach you to do it yourself. You keep the skills, the accounts and the knowledge. No lock-in contracts, no opaque reporting, no junior account managers learning on your dollar.

What channels do you cover for Melbourne businesses?

Google Ads (Search, Shopping, Performance Max), Meta Ads (Facebook and Instagram), SEO, Email Marketing, LinkedIn Ads and Content Marketing. We also offer AI marketing training and custom AI engineering for teams ready to automate.

How much does it cost?

Strategy starts at $2,000 + GST. 1-1 channel training is $4,950 + GST per channel over one month. Ongoing consulting is $3,000 + GST/month with no lock-in. AI Engineering starts at $10,000.

Can you help us hire a marketer after training?

Yes. Once your team has the skills to manage campaigns, we can help you write the job brief, interview candidates and onboard a junior marketer who you can now actually manage and mentor.

Do you work with Melbourne businesses in specific industries?

We work across industries - ecommerce, professional services, healthcare, trades, SaaS, education, hospitality and more. The training is always customised to your business, your accounts and your goals.

Working with Melbourne businesses across: CBD, Fitzroy, Richmond, South Yarra, St Kilda, Brunswick, Northcote, Bayside, and surrounding suburbs.

Get Started

Ready to own your marketing?

Book a free 30-minute intro call with Josh. No pitch, no pressure - just a conversation about whether we're the right fit for your Melbourne business.

Book a free call Get a free audit
Hilda