How is this different from hiring an agency?
Agencies run your marketing for you and create dependency. With Hedgehog, you gain the skills to run your own marketing. You own your accounts, understand your data, and make informed decisions without being locked into a retainer.
How is this different from an online course?
Online courses teach generic theory. Your training is built specifically for your business, delivered one-on-one by a senior marketer, inside your own accounts.
What if I don't know which channel to start with?
Start with a Strategy ($2,000 + GST). You'll get a clear recommendation on which channels to pursue, in what order, and why. Then move into training when you're ready.
What if I don't have time to manage my own marketing after training?
It's genuinely not as hard as agencies want you to think. Once you understand your channels, it's a few hours a week - and Hilda AI handles monitoring, reporting, and optimisation. Our Support Program means you always have a senior marketer to call.
Who actually delivers the training?
Josh or Teddi - senior Hedgehog team members with deep platform expertise. No juniors, no outsourced contractors.
Where are you based?
We're an Australian business. Everything is delivered via video call, so we work with clients across Australia and internationally.
This sounds too good to be true. What's the catch?
No catch, genuinely. We're a small team (two humans and a hedgehog). We're not going to upsell you, lock you into a contract, or make you dependent on us. Our whole business model is built on teaching you to do it yourself. The "catch" is that we can only take on 3 new clients a month because we give everyone our full attention. That's it.
What are you NOT?
We're not an agency - we don't run your marketing for you. We're not a course - we don't give you generic videos and wish you luck. And we're not going to pretend we're a big company with "account managers" and "client success teams." It's Josh and Teddi. That's the team. And honestly, that's the point.
What does Hilda AI have access to - and does she make changes without my approval?
No, Hilda never changes anything automatically. She analyses your campaigns, flags issues, and recommends actions - but every change goes through you for approval first. You give her read-only access to the platforms you want her to monitor (Google Ads, Meta, GA4, Search Console, etc.), and she watches for anomalies and opportunities. When she spots something, she sends you a clear list of recommendations. You approve - she executes. Or you skip - no harm done. Your data stays inside your accounts. You keep full ownership and control.
